Real Estate Photography website example on laptop and mobile

Create your online real estate photography portfolio.

Showcasing your real estate photography shouldn’t be challenging. It should be effortless, fun, and approachable for all skill levels. Use these tips to build a modern, engaging portfolio and ensure your website attracts your ideal clients.

Start Building Now

How to create a real estate photography portfolio.

What to include in a real estate photography portfolio.

You can put up your portfolio website, but if you don’t have all the key elements included, chances are, you’re not going to draw in business. Here are some things we recommended including in your real estate photography portfolio:

Real estate kitchen table with bulb light fixture
A Beautiful Home in North Carolina

Why build your portfolio with Zenfolio?

Frequently asked questions.

When trying to make your portfolio visually appealing and engaging, your primary goal should be to make the website easy to use. If users struggle to navigate to different pages, can’t read the font, or feel distracted by too many elements, they will likely click away before they even have a chance to check out your work. This is why we recommend using templated portfolios like those offered by Zenfolio.

For the most part, search engines will find you based on the text you have on your website. While you certainly don’t want to add text just for the sake of it, including relevant alt text and image titles is an important part of your website optimization. Adding valuable content in the form of blog posts and informative articles on real estate could also help make you more visible to those who are interested in real estate photography services.

Be selective about the photos you choose to highlight. You don’t have to include 20 photos from the same shoot—this will be overwhelming to viewers. Instead, choose your best work. In addition, consider how many photos you’re adding that are similar. For instance, if you have two photoshoots where you shot a backyard with a pool, pick the better option and omit the other one.

You want your photos to be the star of the show. If they are small, blurry, or difficult to navigate through, this could be an issue. Alternatively, if you have a whole page of photos, this could deter clients from looking through your work. Instead, curate collections of 20-30 images sorted by type of shoot to keep your images from overwhelming visitors. In addition, be sure you’re using headings and different pages to organize different shoots.

Be sure that you’re including different photos that highlight all of these abilities. You can also include short captions to describe your photos. In addition, if you really want to show off your knowledge, consider creating something like an informative blog showing before and after edits, how tilt-shift lenses work, or your latest shoot—blogs are a great addition to any portfolio website!

One way is to use a platform that includes booking and scheduling capabilities, such as the BookMe feature on Zenfolio. BookMe’s automated workflow features can take care of the process from booking to payment collection to gallery creation. You manage your availability through the calendar integration and create your service offerings, and the booking tool takes care of the rest; no additional software or scheduling apps required.

You’re in good company.

Discover why thousands of photographers trust Zenfolio for their online portfolio needs. Read our glowing customer reviews and see for yourself why our user-friendly platform and exceptional customer support make us the top choice for photographers of all levels.

5 stars review of Online Photography Portfolio

“I have used Zenfolio since the beginning of my business in 2012…

Read More

to deliver client galleries and handle print orders! It is always a well-oiled machine and the extremely rare times I ever need help regarding customer service, they always go above and beyond. Fantastic photo hosting service!!”

— Kristin Von Eschen

Google Review

5 stars review of Online Photography Portfolio

“It’s been super easy to get educated on all the great features this site offers….

Read More

I’m a brand new start up photography company and I’ve scheduled 2 phone chats with them and both have been fantastic!”

— Melissa Claire

Google Review

5 stars review of Online Photography Portfolio

“Zenfolio has by far the best website and business tools on the Internet…

Read More

I have tried every single site out there and none compared to Zenfolio. Their customer service is amazing. I highly recommend them.”

— Gary Chevers

Google Review

google reviews logo with 5 stars in color
reseller ratings logo with 5 stars in color
capterra ratings logo with 5 stars in color

Join the community:

500,000+ photographers

130+ countries

15+ years

Try Zenfolio for free and discover how we can help you grow your photography business. With our user-friendly platform, comprehensive feature set, and top-notch customer support, you’ll have everything you need to showcase your unique style and build your brand.